Rodrigo's father, barber in Porto Alegre
Rodrigo Barcellos, barber in Milan
Porto Alegre, 1970
Milan

A story madeof tradition,two generationsof barbering.

From a small local barbershop in southern Brazil to the heart of Italian fashion: the former barber of the Dolce&Gabbana stylists launches his own brand and presents his first line of products, the perfect fusion of craftsmanship and modernity. Each formula is born from the passion for hairstyling, combined with innovation and research, personifying an elegant minimalism.

The collection

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  • Elegance
  • Minimalism
  • Success
  • Commitment
The city

The city behind the brand.

Design, fashion, music and theatre: a closer look at the city that sets the standard for style, and where Rodrigo works every day.

Discover Milan